Veganuary hits the UK

Veganuary hits the UK


Whether it’s cutting out alcohol or deciding to actually use that gym membership, a new year usually comes all the usual new year resolutions. This year however, Veganuary has become the latest trend for those looking to bring in the New Year with a detox. 

With vegan options becoming cheaper, more widespread and more convenient and supermarkets revealing an increase in demand for meat and dairy free food, it’s no wonder that the organisers of Veganuary believe 2019 will be the year of the vegan.

According to the Vegan Society there are now 542,000 vegans in the UK, more than three times as many as a decade ago, and almost half of those are aged between 15 and 34. 

Record numbers have already signed up to Veganuary. Rich Hardy, head of campaigns at the charity, said that on the first day of 2019, 14,000 people pledged to go vegan for the month of January. That’s one person every six seconds. It comes as Waitrose reported five-fold increase in searches for vegan food on their website in the days running up to New Year and in Westminster, Greggs sold out of its new range of vegan sausage rolls within hours of rolling them out!

Apart from the obvious health benefits, there are many other reasons to go vegan. Joseph Poore, of Oxford University, said ‘A vegan diet is probably the single biggest way to reduce your impact on planet Earth – not just greenhouse gases but global acidification, eutrophication, land use and water use. It is far bigger than cutting down on your flights or buying an electric car.’

With so many people deciding to try vegan and so many reasons for doing it there’s no doubt that Veganuary is the healthiest start to the year and whatever your reason for doing it, we hope you’ll be successful. 

Find out more about Veganuary here https://veganuary.com/